My Magazine project centers on 'The Classic,' a meticulously crafted fashion magazine with a focus on timeless style. Channeling a fashion-forward voice, I embarked on creating an 128-page printed volume magazine that seamlessly integrates text, image, and reimagined advertising. The project encompasses original visuals, social media assignments, branding, and curated written content. Drawing inspiration from fashion/cultural history lectures and museum visits, I targeted Gen Z and millennial audiences, particularly university students aged 18-25, with an interest in streetwear, fashion, and pop culture. The vision involves a mix of luxury and mainstream brands, catering to middle-class affordability. Featured advertisers span from Essentials and Stussy to Nike and Supreme, presenting a diverse range from fashion to tech, reflecting the dynamic interests of the target audience.